II. Sincerity, Commitment, Endeavor, Dedication

  Integrity is the basic virtue of any individual in his conduct and the fundamental requirement for a company if it is to survive and thrive. Without honesty and good faith, no company can survive the fierce competition of the marketplace.
  XIA is committed to the most stringent standards: here, all employees are required to show dedication, assertiveness, professional skills and commitment.
  People without a dedication to their career don't understand the meaning of "being the best"; people without assertiveness won't be willing to relinquish short-term comfort for long-term personal growth; people without professional skills will not be able to provide the best services; people without commitment will not throw themselves heart and soul into the development of the company.
  In reality, we rely on integrity and wisdom to create wealth; we are upright in our conduct as persons and are honest in our business; we believe that there is no shortcut to success and that success requires sincerity and efforts.

III. Do the Utmost & Be the Best

  We are always in pursuit of the steady growth of the company and the constant improvement of our service quality.
  We may not have the best capabilities, but we firmly believe that as long as we do our utmost, we can be the best.
  Here at XIA, customers receive the best products, enjoy the sincerest smiles, the warmest reception, the fullest service, and the most intimate attention ...... We endeavor to make our attentive service permeate every corner of XIA.
  "A comfortable airport" ---- this is our perpetual service theme of us.

IV. Our Customers Are Our Lifeline

  Customer satisfaction is an important yardstick of the success or failure of a company.
  On the surface, employees may think that they are being paid by the company, the comments made by a customer about their performance won't have any immediate effect on their personal income. In fact, our customers are the foundation for the very existence of XIA.
  In serving the customer, the employee does not only represent himself; more importantly, he represents the entire XIA.
  "A corporate reputation of 100 years may be damaged by a minute of poor service." This saying captures the difficulty of maintaining a shining corporate image. The corporate reputation, once damaged, will require double, triple or more efforts to repair.
  In the eye of the customer, the employee stands for XIA.

V. Employees Are Our Most Valuable Assets

  We define qualified and competent employees as XIA people with both moral integrity and capabilities for initiatives and innovations.
  We regard our employees as the company's most valuable assets of the company. We provide them with not only competitive remuneration packages, but also a stage for them to realize their personal value.
  Therefore, we endeavor to provide our employees with the most comprehensive trainings and opportunities for pay increases and promotions to ensure the mutual growth of the employee and the company; we also encourage trust, understanding and communication between the employee and the company. This helps us to facilitate the pursuit and realization of the personal value of each and every employee while promoting further expansion of the company.

VI. To Manage the Workforce with Optimal Systems and Provide Sufficient Room for Employees to Realize Their Personal Value

  For XIA, a company in a special sector, strict and clear disciplines and standards are the prerequisite to ensure production safety.
  In the market economy, strong unity and standardized practices are crucial to the victory of the company in the competition.
  Standardization does not mean restraint. Rather, it is the standardization of the system that ensures the efficiency and room for the growth of the employee.
  XIA is not merely a company; it's more of a grand cause. It provides the wings for the takeoff of all XIA employees with ambitions for greater achievements.
  This is a place teeming with opportunities; a conducive working environment and the help of colleagues with strong capabilities make XIA an ideal place for learning; the rapid growth of the company and the steady improvement of corporate strength also provide a broad stage for personal and professional development.

VII. An Omnipresent Sense of Urgency

  A nation without a sense of urgency is hopeless; a company without a sense of urgency will inevitably faces the greatest crisis. For XIA, any negligence may result in catastrophic consequences.
  A hard and fast rule of corporate management in the market economic system is that "complacency marks the start of regress".
  Establishing a sense of urgency and developing a clear understanding of risks means not resting complacently on one's laurels, maintaining a positive attitude at all times and constantly reviewing ones's actions. Only in this way can we maximize the initiatives of the company and employees and ensure the safe and stable operation of the airport.
  A sense of urgency is always a stimulant to the growth of XIA.

VIII. Innovation Knows No Bounds

  As an ancient Chinese saying goes,"It's better to return home and make a net than stand by the pond and long for fish;it's better to do a deed every day than to sit and prattle about principles all day." We have dreams, but what we need most is action.
  "A journey of a thousand miles is made with small steps." We have made our journey in this way; we're determined to realize our dreams in this way.
  We believe that motion is ceaseless and that things are in a constant state of flux. To survive changes and thrive in competition, we must be bold in our initiatives to create innovative products and services.
  We urge our employees not to be content with our achievements but rather to challenge themselves to perform better; we require our employees to adopt a down-to-earth approach to their jobs and to make every effort to detect problems and provide innovative solutions to the problems; we prompt our employees to speak out and take initiative in their daily routine; we encourage our employees to face up to any setback and to confront difficulties and challenges in a proactive manner.

  Success is nothing but one of many milestones in our long journey; we will never relax our efforts.